I was out of town last week and noticed today that Bill Simonson’s “The Huge Show” is occupying the 3-6PM slot once again on WTKA 1050AM. I believe Huge last filled this time on WTKA was back in 2008 before he was moved to a tape-delayed segment from 6-8pm. AnnArbor.com chatted with PD Ira Weintraub about the change this weekend. The reason for the change per Ira: “Budget cuts,” explained WTKA Program Director Ira Weintraub on Friday. “It was based on decisions made elsewhere and decisions made locally.” Ira told me they still plan to preempt the show with their popular afternoon special events like Signing Day and Grill Wars, which is good. “We’ve definitely had people that wanted to hear from Marcus [Ray] and Jeff [DeFran] and from Ben [Holden] and The Beatniks.” Ira added, “We’re trying to do a few things to bring back some of the staples that were on in the afternoon.” According to Ira it came down to who to syndicate in the afternoon slot between CBS radio host Doug Gottlieb and Huge. “I chose the regional coverage over the national coverage because we have national coverage for the previous 5 hours [John Feinstein 10-12, Jim Rome 12-3) and when it’s over we have a lot more national coverage.” Ira added that given Simonson is…
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Dave Brandon joins The Huge Show (audio)
And talks about you-know-what. Worth a listen, about 13 minutes of audio: [display_podcast] HT: mgoblog user UMICH1606
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WTKA Moves Huge Show to 6-8pm slot, on delay
For those who listen to 1050AM WTKA may have noticed that the Dan Patrick Show has run the last couple days in the slot that used to be occupied by Michigan radio host Bill ‘Huge’ Simonson. WTKA has moved the Huge show out of the drive time slot and onto a 6-8pm window and on delay. I called the station to ask about the decision. Sounds like it came down to a ratings and perhaps a few complaints from listeners. While Huge is technically a local show, the frequent focus on Central Michigan athletics I think wore thin on some Ann Arborites. So they’re moving Dan Patrick into the slot. I didn’t hear Huge’s reaction to the show (because Dan Patrick was on!) and I didn’t hear the delayed show. I’m sure he’s pissed but sometimes radio hosts downplay setbacks like this. A few quickly scribbled thoughts: * I’m not a fan of the Dan Patrick show. To me, Patrick is still a witty teleprompter highlight reader and not a radio host. The cute frat boy towel whipping humor is really for the birds. * I’d prefer a local host, Huge included, cover this critical slot especially during football season. I still miss Dennis Fithian [MVictors interview] and without knowing the financials behind the decision, think it was a big…